RELATIONSHIPS AS A RESOURCE
The Executive Coaching Program provides the skills and techniques necessary to play the role of coach, a key figure in managing motivation, especially in times of change or difficulty.
By learning to establish non-directive one-to-one relationships, the coach helps people listening to themselves, to fully express their professional potential.
In addition to this, companies that cultivate business coaching skills can count on a continuous learning process, thanks to which people are able to understand how to grow autonomously, feeling a higher degree of satisfaction from their work.
A coach helps people learn how to improve their working performance, experiencing others’ success as their own. Choosing this course at Bologna Business School allows you to meet an international professional network consisting of professors, managers and entrepreneurs.
The Executive Coaching Program consists of 18 days, over eight weekends (Fridays and Saturdays), during which it will possible to delve deeper into the main topics related to coaching, with lectures and practical exercises.
This course enables you to receive the ICF Level 2 international certification of the European School of Coaching, thanks to which you’ll have the chance to access the certification and accreditation process at the International Coach Federation (ICF).
The course features a highly participatory methodology, combining both theory parts and practical exercises. In addition, the course provides for the possibility to try coaching sessions: as coachee, with a course colleague and as Coach, with colleagues or external guests, supported by a supervising Coach.
If you wish to transform your relating abilities into a growth engine for the enterprise, contact the course direction.
IN COLLABORATION WITH
ACCREDITATIONS AND RANKINGS
Bologna Business School is EQUIS – EFMD Quality Improvement System accredited, one of the most important international quality assessment and continuous improvement systems for Schools of Management and Business Administration.
Bologna Business School’s Open Programs are included in the Financial Times Ranking in the Executive Education 2026 category.
Raquel Guarnieri
Executive Director
raquel.guarnieri@bbs.unibo.it
"A training journey devoted to the development of the core competencies and the ethical guidelines of the International Coach Federation using the Transformational Ontological model.
The course aims at conveying the core conversational skills, allowing to investigate and intervene on the types of observer we all are, with the aim of achieving what we desire. These skills are wide-ranging and may be used in many different fields."
Structure
The program consists of 18 hybrid-format teaching sessions (on campus and online), scheduled mainly on Fridays and Saturdays to facilitate participation for working professionals.
The program begins with an online Kick-Off session aimed at creating alignment and introducing participants to the course content and working methods.
The program is divided into three progressive modules:
Module I – Foundations
Introduces the principles and basic techniques of coaching, with a focus on the transformational ontological model, conversational skills, listening, and feedback management.
At the end of the module, participants will attend an individual coaching session and complete an assessment of the skills acquired.
- October 9, 2026
- October 10, 2026
- October 23, 2026
Module II – Intermediate
Explores the core coaching competencies (in line with the ICF model) and develops the ability to conduct a complete coaching session. Significant emphasis is placed on practice, supervision, and peer work, with coaching activities both as coach and coachee.
- November 6, 2026
- November 7, 2026
- November 20, 2026
- November 21, 2026
- December 4, 2026
- December 11, 2026
Module III – Advanced
Strengthens competencies from a professional perspective, focusing on the application of coaching within organizational contexts. The module includes supervision sessions with external guests, mentoring, and a final examination for obtaining the ICF Level 2 diploma.
Throughout the program, supervision activities, peer mentoring, and intermediate assessments are included to ensure progressive and practical skill development.
Admission to the final examination requires the completion of documented coaching sessions, in accordance with the program standards.
- January 15, 2027
- January 29, 2027
- January 30, 2027
- February 12, 2027
- February 13, 2027
- February 26, 2027
- February 27, 2027
- April 9, 2027
COURSES
- Basic notions of ontological coaching: theoretical frame of reference
- Commitment-trust paradigm
- Listening, mirroring, recapitulation
- Distinguishing between facts and opinions, main tool for feedback
- From the actual situation to the ideal situation
- Action plan
- Monitoring
- The ladder of Inference
- The Merlin Method
- Public Identity
- Facts-beliefs-actions
- Requests-offers
- Conversation project
- Establishing the coaching agreement
- Comply with Code of Ethics
- Founding opinions
- Powerful questions
- Feelings and moods
- Vision
- Supervised individual coaching sessions, in plenary
- Multiple choice on line test
- Coaching session following the ICF standards with PCC or MCC evaluator
Learning approach
EEC – European School of Coaching
EEC was founded in Spain in 2003 as a multinational organization specializing in coaching and managerial skills training. In 2005, Raquel Guarnieri and Laura Averone established EEC Italia in Turin, introducing coaching as a tool to support companies and individuals committed to achieving extraordinary results.
EEC Activities
EDUCATIONAL DIVISION
Certification of Executive Coaches according to the standards of the International Coach Federation (ICF), along with training programs recognized by the ICF as ACSTH, Level 2, and CCE.
CORPORATE DIVISION
Individual coaching interventions, team coaching, shadow coaching, and managerial training programs.
Faculty
Faculty members at Bologna Business School work together offering outstanding teaching standards. An international and interdisciplinary approach is guaranteed by a joint team of distinguished national core professors, adjunct, visiting professors, guest speakers and top managers.
-
Margherita Brero
Coach and Educator
Escuela Europea de Coaching
-
Raquel Guarnieri
CEO
Escuela Europea de Coaching Italia
Alumni
Simona Albertini
Executive&Life Coach - Branding&Integrated Communication Consultant
Executive Coachin Program (ed. 2017)
"Il Coaching Ontologico Trasformazionale rappresenta un’opportunità di formazione davvero potente, a livello personale e professionale. Ho partecipato al corso pur essendo già un Coach Professionista perché cercavo nuovi punti di vista o, come diciamo noi, nuovi occhiali con cui lavorare sull’affascinante mondo del comportamento e del potenziale umano…e li ho decisamente trovati! Il corso è sapientemente gestito dalla Scuola Europea di Coaching. Personalmente lo consiglio, a tutti. Anche ai coach già certificati con altri metodi, perché si tratta di un modello di lavoro di tipo socratico e, in quanto tale, può essere utilizzato in sinergia con qualsiasi metodologia e in qualsiasi ambito."
Demetrio Pisani
Ceo - Falorni
Corporate Coaching Program (ed. 2016)
"Quando ho la possibilità di lasciare la mia azienda farmaceutica, volo dai miei colleghi imprenditori per supportarli nel loro percorso imprenditoriale attraverso confronti one to one. Questo percorso formativo mi ha permesso di acquisire competenze per supportare l’individuo nelle dinamiche comportamentali finalizzate all’ottenimento dei risultati. Lo scopo del Coaching è facilitare il cambiamento nelle persone affinché smettano di sostare in un’area di disagio, per spostarsi invece in un’area desiderata. Questo percorso mi ha cambiato profondamente il punto di vista sull'affascinante potenziale che ogni persona, donne e uomini, detengono."
Mariano Leone
Corporate Hr Business Partner
Corporate Coaching Program (ed. 2014)
"Cercavo un percorso che mi consentisse di poter essere un valore aggiunto per la mia Organizzazione e le sue Persone. Il Corporate Coaching Program mi ha dato la possibilità di apprendere competenze e sperimentare tecniche in grado di aiutare gli Altri a fare chiarezza sui propri obiettivi personali e professionali e di supportarli nel loro raggiungimento. Ammetto che poche cose danno la stessa soddisfazione che si ha quando “alleni” uomini e donne. Sono molto soddisfatto del programma e del suo corpo Docenti."
Laura Ottonello
Responsabile Funzione Anti-riciclaggio - CASSA CENTRALE BANCA - CREDITO COOPERATIVO ITALIANO
Executive Coaching Program (ed. 2019)
"Questo percorso è un bellissimo viaggio alla scoperta di sé e del proprio modo di relazionarsi con gli altri. Come manager abbiamo bisogno di ottenere fiducia e impegno a lungo termine, per creare valore nel tempo. Ho acquisito nuove abilità per la gestione delle risorse, per riconoscere il potenziale dei collaboratori ed aiutarli ad esprimerlo, sviluppando autostima e motivazione per raggiungere rendimenti elevati. Sono convinta che siano le persone e il modo in cui si lavora insieme a fare davvero grande un’azienda e il coaching è uno strumento davvero potente."
Networking
The open program is an experience built around people and relationships, fostering valuable connections through continuous interaction among participants, faculty members, and managers. During the classroom sessions, a dynamic network develops, enriched by the diversity of experiences, roles, and industries. A vibrant ecosystem that enhances learning and continues to generate value over time.
Alumni
Simona Albertini
Executive&Life Coach - Branding&Integrated Communication Consultant
Executive Coachin Program (ed. 2017)
"Il Coaching Ontologico Trasformazionale rappresenta un’opportunità di formazione davvero potente, a livello personale e professionale. Ho partecipato al corso pur essendo già un Coach Professionista perché cercavo nuovi punti di vista o, come diciamo noi, nuovi occhiali con cui lavorare sull’affascinante mondo del comportamento e del potenziale umano…e li ho decisamente trovati! Il corso è sapientemente gestito dalla Scuola Europea di Coaching. Personalmente lo consiglio, a tutti. Anche ai coach già certificati con altri metodi, perché si tratta di un modello di lavoro di tipo socratico e, in quanto tale, può essere utilizzato in sinergia con qualsiasi metodologia e in qualsiasi ambito."
Demetrio Pisani
Ceo - Falorni
Corporate Coaching Program (ed. 2016)
"Quando ho la possibilità di lasciare la mia azienda farmaceutica, volo dai miei colleghi imprenditori per supportarli nel loro percorso imprenditoriale attraverso confronti one to one. Questo percorso formativo mi ha permesso di acquisire competenze per supportare l’individuo nelle dinamiche comportamentali finalizzate all’ottenimento dei risultati. Lo scopo del Coaching è facilitare il cambiamento nelle persone affinché smettano di sostare in un’area di disagio, per spostarsi invece in un’area desiderata. Questo percorso mi ha cambiato profondamente il punto di vista sull'affascinante potenziale che ogni persona, donne e uomini, detengono."
Mariano Leone
Corporate Hr Business Partner
Corporate Coaching Program (ed. 2014)
"Cercavo un percorso che mi consentisse di poter essere un valore aggiunto per la mia Organizzazione e le sue Persone. Il Corporate Coaching Program mi ha dato la possibilità di apprendere competenze e sperimentare tecniche in grado di aiutare gli Altri a fare chiarezza sui propri obiettivi personali e professionali e di supportarli nel loro raggiungimento. Ammetto che poche cose danno la stessa soddisfazione che si ha quando “alleni” uomini e donne. Sono molto soddisfatto del programma e del suo corpo Docenti."
Laura Ottonello
Responsabile Funzione Anti-riciclaggio - CASSA CENTRALE BANCA - CREDITO COOPERATIVO ITALIANO
Executive Coaching Program (ed. 2019)
"Questo percorso è un bellissimo viaggio alla scoperta di sé e del proprio modo di relazionarsi con gli altri. Come manager abbiamo bisogno di ottenere fiducia e impegno a lungo termine, per creare valore nel tempo. Ho acquisito nuove abilità per la gestione delle risorse, per riconoscere il potenziale dei collaboratori ed aiutarli ad esprimerlo, sviluppando autostima e motivazione per raggiungere rendimenti elevati. Sono convinta che siano le persone e il modo in cui si lavora insieme a fare davvero grande un’azienda e il coaching è uno strumento davvero potente."
COMPANIES
Companies within the Bologna Business School network actively contribute to the development of the Open Programs by helping shape the content and bringing real-world experience into the classroom. Managers and professionals take part through testimonials, real business cases, and direct contributions, enriching the learning journey with a practical perspective. Interaction with companies from different industries encourages a continuous exchange of experiences and best practices. This ongoing dialogue between the classroom and the business world creates a dynamic ecosystem where skills, perspectives, and approaches come together, generating value for all participants.
FEES
The enrollment fee for the program is:
- €7,000 (+ VAT) for registrations from companies and institutions
- €6,000 (+ VAT) for individual registrations
The fee includes attendance of the program, all study materials available through the online platform, and access to Bologna Business School services, including: personal Wi-Fi account and use of the study areas.
Discounts are available for:
- early registrations;
- companies belonging to the Business Network;
- Alma/BBS and Profingest Alumni;
- groups of at least 3 people.
REQUIREMENTS
The program is limited to a maximum of 25 participants in order to ensure an effective and interactive learning experience, and is open to professionals with diverse backgrounds and levels of experience.
APPLICATION PROCESS
To participate, it is necessary to request the application form by emailing openprograms@bbs.unibo.it. The team is available to provide all relevant information and support candidates throughout the process.
Application form as an individual Application form as a companyFAQs
At the end of the course, a participation certificate is issued (upon reaching 80% of classroom hours).
The documents used in the classroom and any further reading or exercises will be uploaded to our platform, whose credentials will be delivered in the classroom.
Should a group of colleagues wish to participate in the program, it is possible to contact the Program Manager to evaluate an ad hoc participation price.
Our short courses do not require a specific course of study. It is important to have a few years of work experience behind you that can help you, inside the classroom, by bringing real cases dealt with and solutions adopted during your work.
