Beatriz
Jacoste


Beatriz Jacoste
CEO KM ZERO Food Innovation Hub - Valencia, Spain Core Faculty
Beatriz is passionate about building a delicious, resilient food future for all. As the CEO of KM ZERO Food Innovation Hub, she leads strategy and partnerships, connecting global leaders and innovators shaping the future of food.

Through the Ftalks Food Summit, the Food Changemakers Think Tank and the Open Innovation program, she supports startups, corporations, and institutions become future-ready through investment, collaboration, and knowledge.

She has traveled the world meeting “food heroes” — farmers, scientists, entrepreneurs, and policymakers — and has developed food education programs to inspire the next generation. A recognized voice in the industry, Beatriz frequently writes and speaks about innovation in the food system.

COURSES

This module will explore key concepts and methodologies to understand and anticipate future food landscapes, analyze emerging trends, and develop sustainable strategies for the food industry. The course begins with an introduction to foresight methodologies and tools used to anticipate future scenarios in the food sector. Students will gain practical skills in scenario planning and trend analysis, enabling them to assess and respond to future challenges and opportunities. The exploration of food trends forms a significant component of the course. Students will examine the driving forces behind food trends, including shifting consumer preferences, technological advancements, and sustainability concerns. Through case studies and analysis, students will learn to identify and evaluate emerging trends, enabling them to make informed decisions in the evolving food industry.

An essential focus of the course is on regeneration scenarios for the food industry. Students will study innovative strategies to promote sustainable food production, circular economies, and regenerative agriculture. By considering environmental, social, and economic factors, students will learn to develop scenarios that balance sustainability and economic viability. They will possess the skills to anticipate and respond to emerging trends, assess their impact on the food industry, and develop sustainable and regenerative strategies for a future-oriented food system.

 

Food Innovation and Regeneration