{"id":71740,"date":"2021-07-07T16:46:22","date_gmt":"2021-07-07T14:46:22","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/?p=71740"},"modified":"2021-07-07T16:46:22","modified_gmt":"2021-07-07T14:46:22","slug":"digital-humanism-humanist-entrepreneurs","status":"publish","type":"post","link":"https:\/\/www.bbs.unibo.it\/en\/digital-humanism-humanist-entrepreneurs\/","title":{"rendered":"&#8220;Digital Humanism. Humanist Entrepreneurs\u201d"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">The in-depth analysis activity, desired by the BBS Alumni Association, which places a humanistic approach to Digital Transformation at its core, continues<\/span><\/i><span style=\"font-weight: 400;\">. <\/span><i><span style=\"font-weight: 400;\">After \u201cBoosting Sales Management\u201d it\u2019s now time for a series of meetings on entrepreneurship. The cycle, which will end in July, is open to all members of the BBs Community.\u00a0<\/span><\/i><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">\u201cDigital Humanism. Humanist Entrepreneurs\u201d is a laboratory of exchange, sharing and mutual enhancement that is part of the activities proposed and sponsored by the BBS Alumni Association.\u00a0<\/span><\/p>\n<p><b>The concept of digital Humanism<\/b><span style=\"font-weight: 400;\"> refers to a cross-cutting experience that is offering a new, broader dimension, a blending of information and insights related to the profound managerial and cultural changes accompanying <\/span><b>Digital Transformation<\/b><span style=\"font-weight: 400;\">. A journey of exchange with <\/span><b>managers, consultants and entrepreneurs<\/b><span style=\"font-weight: 400;\"> who proposed and implemented paradigm shifts on a humanistic, cultural and spiritual level for managers of the digital era.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the meetings already held, participants met:<\/span><\/p>\n<p><b>Andrea Granelli<\/b><b>,<\/b><span style=\"font-weight: 400;\"> former CEO of TIN.IT and president of the Association Historical Olivetti Archives, spoke about the impact of the digital world, which has improved business processes over the past 30 years and is now instead representing a radical change of business models. Andrea also brought a fresh view of the digital transformation to implement a more efficient approach through critical thinking, decisiveness in resource selection, and the perspective of &#8220;amphibious&#8221; managers who can survive in different environments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The second panel featured the participation of<\/span> <b>Niccol\u00f2 Branca<\/b><span style=\"font-weight: 400;\">, Italian entrepreneur, humanist and writer who, since 1999, has been President and CEO of the Holding of the Group Branca International S.p.A. Niccol\u00f2 opened wide the doors of the &#8220;here and now&#8221; to those present, presenting a glimpse of the reality of mindfulness useful for integrating humanistic dimensions within a modern and future-oriented entrepreneurial leadership.<\/span><\/p>\n<p><b>Simona Scarpaleggia<\/b><span style=\"font-weight: 400;\"> was the protagonist of the webinar on June 30<\/span><span style=\"font-weight: 400;\">th<\/span><span style=\"font-weight: 400;\">. Appointed by the UN Secretary General Co-Chair of the High Level Panel on women\u2019s economic empowerment, Simona was CEO of IKEA Switzerland from 2010 to 2019. During the meeting she shared the powerful theme of inclusion and accessibility, emphasizing how it is essential to support men and women to managerial and executive positions, eliminating the cultural legacy that requires us to relegate women to a welfare-relational role incompatible with career advancement.<\/span><\/p>\n<p><b>Alice Alessandri<\/b><b>,<\/b><b> Alec Ross<\/b><b> and<\/b><b> Maria Grazia Magazzino<\/b><span style=\"font-weight: 400;\"> will accompany participants during the second part of the project starting from Wednesday, July 7<\/span><span style=\"font-weight: 400;\">th<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These will be <\/span><b>meetings<\/b><span style=\"font-weight: 400;\"> full of elements that will all contribute to the drafting of a <\/span><b>Manifesto<\/b><span style=\"font-weight: 400;\"> written by the participants in the workshop that is taking place simultaneously on the Google Drive platform. The digital environment will be used to collect materials and observations resulting from direct experiences. You can freely contribute to the work and membership can be requested through the &#8220;<\/span><b>digital transformation<\/b><span style=\"font-weight: 400;\">&#8221; group on the Community.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is fascinating and challenging to be able to participate in the evolution of digital transformation parameters, especially in order to give a contribution to break down those difficulties and resistances that the process is encountering especially in SMEs. Even more fascinating is being able to do it as BBS Alumni, because we are convinced that supporting research and innovation with the great skills of the network, permeated by external excellence, is the best way to grow together.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Coming together is a beginning; keeping together is progress; working together is success<\/span><\/i><span style=\"font-weight: 400;\">.<\/span> <span style=\"font-weight: 400;\">(Henry Ford)<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The in-depth analysis activity, desired by the BBS Alumni Association, which places a humanistic approach to Digital Transformation at its core, continues. After \u201cBoosting Sales Management\u201d it\u2019s now time for a series of meetings on entrepreneurship. The cycle, which will end in July, is open to all members of the BBs Community.\u00a0<\/p>\n","protected":false},"author":27,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"rubrica":[],"class_list":["post-71740","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>&quot;Digital Humanism. Humanist Entrepreneurs\u201d | BBS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bbs.unibo.it\/en\/digital-humanism-humanist-entrepreneurs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&quot;Digital Humanism. Humanist Entrepreneurs\u201d | BBS\" \/>\n<meta property=\"og:description\" content=\"The in-depth analysis activity, desired by the BBS Alumni Association, which places a humanistic approach to Digital Transformation at its core, continues. After \u201cBoosting Sales Management\u201d it\u2019s now time for a series of meetings on entrepreneurship. 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