{"id":52149,"date":"2020-09-15T11:07:57","date_gmt":"2020-09-15T09:07:57","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/?p=52149"},"modified":"2020-09-15T11:07:57","modified_gmt":"2020-09-15T09:07:57","slug":"giulia-campanini-master-in-business-management","status":"publish","type":"post","link":"https:\/\/www.bbs.unibo.it\/en\/giulia-campanini-master-in-business-management\/","title":{"rendered":"Giulia Campanini, Master in Business Management"},"content":{"rendered":"

Giulia Campanini<\/strong> is currently working as Brand Manager for Bahlsen, the renowned food company. In her recent past there\u2019s a Full-time Business Management Master\u2019s, <\/strong>her track being<\/strong> Retail Management<\/strong>\u00a0and E-Commerce<\/strong><\/a> at BBS, of which she particularly appreciated the \u201cability to direct you, right away, to the labor market\u201d.<\/p>\n

Tell us about your professional career.<\/em><\/p>\n

At the end of the master\u2019s I joined, as an intern, the marketing office of Blubai, a distributor of Food & Beverage for the Ho.Re.Ca. sector. To date I have been working for almost five years in the Italian Business Unit of Bahlsen \u2013 a large German company that produces cookies and industrial confectionery. Bahlsen is a big multinational company, combining business aspects with the history of a family, and today the fourth Bahlsen generation is leading the company. My journey within the company is marked by dynamism and growth. I was given the opportunity to develop commercial skills in the sales office, to then become Junior Trade Marketing. For the last three years, almost, I\u2019ve been working in the Marketing division, I\u2019m in charge of PiCK UP! and the brands we distribute for the Italian market.
\nThe FMCG industry is a real learning environment, and for this, I\u2019m convinced I want to stay in this world that offers constant inspiration and challenges.<\/p>\n

Why did you decide to continue your education and how did you choose BBS?<\/em><\/p>\n

After the Bachelor’s Degree in Economics and Business Management and an agri-food marketing course, I nurtured my interest for the FMCG world, studying in depth all the different concepts linked to marketing mix.
\nMy idea was to find a study program that would enable me to complete my training, providing both theoretical notions and practical aspects. Thus I enrolled at the Bologna Business School where I attended, during the academic year 2013\/2014, the Business Management Master\u2019s, and my track was Retail Management<\/strong> and E-Commerce<\/strong><\/a>.<\/strong><\/p>\n

According to you, what are the program\u2019s strengths?<\/em><\/p>\n

Among the master\u2019s strengths I\u2019d definitely mention the ability to direct you, right away, to the labor market.
\nThe faculty, the external guests and the project works provide the opportunity of a constant exchange of views with different profiles and skills that enrich your training, in a comprehensive way.<\/p>\n

What would you suggest to someone who\u2019s about to choose BBS?<\/em><\/p>\n

For sure, BBS taught me to work under pressure, it led me to a world in which to be able to work in a team, to be multi-tasking and open-minded are vital aspects. So, my piece of advice is not to get scared if the activities and the external inputs may appear to be ”too many and all at the same time\u201d but to actively participate, taking in as much information as possible, trying to capitalize on everything because in the future \u2013 in the world of work \u2013 everything will be helpful.<\/p>\n

Giulia Campanini, Italia<\/strong><\/p>\n

Business Management Master\u2019s, Retail Management<\/strong>\u00a0and E-Commerce<\/strong><\/a>– Class 2014\/2015<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Giulia Campanini is currently working as Brand Manager for Bahlsen, the renowned food company. In her recent past there\u2019s a Full-time Business Management Master\u2019s, her track being Retail Management\u00a0and E-Commerce at BBS, of which she particularly appreciated the \u201cability to direct you, right away, to the labor market\u201d.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"rubrica":[154],"class_list":["post-52149","post","type-post","status-publish","format-standard","hentry","category-uncategorized","rubrica-students-journal-en"],"acf":[],"yoast_head":"\nGiulia Campanini, Master in Business Management | BBS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bbs.unibo.it\/en\/giulia-campanini-master-in-business-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Giulia Campanini, Master in Business Management | BBS\" \/>\n<meta property=\"og:description\" content=\"Giulia Campanini is currently working as Brand Manager for Bahlsen, the renowned food company. 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