{"id":138049,"date":"2025-06-17T17:41:51","date_gmt":"2025-06-17T15:41:51","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/?p=138049"},"modified":"2025-06-17T17:41:51","modified_gmt":"2025-06-17T15:41:51","slug":"immersive-experience-and-industrial-insight-the-hybrid-mba-of-bbs-visits-cefla","status":"publish","type":"post","link":"https:\/\/www.bbs.unibo.it\/en\/immersive-experience-and-industrial-insight-the-hybrid-mba-of-bbs-visits-cefla\/","title":{"rendered":"Immersive experience and industrial insight: the Hybrid MBA of BBS visits Cefla"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As part of the Smart Week, a key component of the <\/span><a href=\"https:\/\/www.bbs.unibo.it\/en\/master-executive\/hybrid-mba\/\"><b>Hybrid MBA <\/b><\/a><span style=\"font-weight: 400;\">at Bologna Business School, participants took part in an in-depth <\/span><b>company visit <\/b><span style=\"font-weight: 400;\">at <\/span><b>Cefla<\/b><span style=\"font-weight: 400;\">, an industrial group with over 90 years of history and an international leader in the multibusiness sector.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">The day began with a <\/span><b>plant tour<\/b><span style=\"font-weight: 400;\"> through Cefla\u2019s production facilities, where students had the opportunity to observe first-hand the manufacturing processes, <\/span><b>advanced technologies <\/b><span style=\"font-weight: 400;\">and operational organization of one of the most representative companies in the Emilia-Romagna region. The guided visit offered a perspective on innovation not only as a technological output, but as a <\/span><b>strategic mindset<\/b><span style=\"font-weight: 400;\"> embedded across all business functions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Following the tour, the <\/span><b>corporate training session<\/b><span style=\"font-weight: 400;\"> provided a direct insight into the group\u2019s strategic pillars: multibrand portfolio management, internationalization, innovation culture and the application of predictive technologies. Cefla\u2019s Managing Directors and General Manager guided students through the company\u2019s main business areas \u2013 from medical equipment to finishing and plant engineering \u2013 illustrating the principles that drive <\/span><b>growth<\/b><span style=\"font-weight: 400;\">, <\/span><b>differentiation<\/b><span style=\"font-weight: 400;\"> and long-term <\/span><b>development<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The initiative fits perfectly within the interdisciplinary approach of the <\/span><b>Hybrid MBA,<\/b><span style=\"font-weight: 400;\"> designed to combine digital tools, managerial vision and hands-on engagement with businesses. In this context, partnerships with companies like Cefla offer a tangible learning opportunity, where <\/span><b>theory and practice meet<\/b><span style=\"font-weight: 400;\"> to generate applicable <\/span><b>insights<\/b><span style=\"font-weight: 400;\">, new scenarios and advanced competencies.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As part of the Smart Week, a key component of the Hybrid MBA at Bologna Business School, participants took part in an in-depth company visit at Cefla, an industrial group with over 90 years of history and an international leader in the multibusiness sector.<\/p>\n","protected":false},"author":132,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[207,92],"tags":[],"rubrica":[],"class_list":["post-138049","post","type-post","status-publish","format-standard","hentry","category-news-en-2","category-news-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Immersive experience and industrial insight: the Hybrid MBA of BBS visits Cefla | BBS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bbs.unibo.it\/en\/immersive-experience-and-industrial-insight-the-hybrid-mba-of-bbs-visits-cefla\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" 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