{"id":126634,"date":"2024-10-01T15:08:26","date_gmt":"2024-10-01T13:08:26","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/?p=126634"},"modified":"2024-10-11T16:45:20","modified_gmt":"2024-10-11T14:45:20","slug":"a-meeting-with-excellence-the-company-visit-of-global-mba-students-at-bisazza","status":"publish","type":"post","link":"https:\/\/www.bbs.unibo.it\/en\/a-meeting-with-excellence-the-company-visit-of-global-mba-students-at-bisazza\/","title":{"rendered":"A Meeting with Excellence: The Company Visit of Global MBA Students at Bisazza"},"content":{"rendered":"<p><b>Art<\/b><span style=\"font-weight: 400;\"> merging with <\/span><b>design<\/b><span style=\"font-weight: 400;\">, a <\/span><b>family tradition<\/b><span style=\"font-weight: 400;\"> spanning centuries, and a <\/span><b>management vision<\/b><span style=\"font-weight: 400;\"> looking towards the future. <\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">These are the main impressions that struck the <\/span><a href=\"https:\/\/www.bbs.unibo.it\/en\/global-mba\/\" target=\"_blank\" rel=\"noopener\"><b>Global MBA students of Bologna Business School<\/b><\/a><span style=\"font-weight: 400;\"> during their recent company visit to Bisazza. The renowned Italian company, a <\/span><b>leader<\/b><span style=\"font-weight: 400;\"> in the <\/span><b>mosaic<\/b><span style=\"font-weight: 400;\"> and <\/span><b>luxury architecture<\/b><span style=\"font-weight: 400;\"> sector, offered students a valuable opportunity to see firsthand how <\/span><b>artistic excellence<\/b><span style=\"font-weight: 400;\"> and <\/span><b>business strategies<\/b><span style=\"font-weight: 400;\"> come together in perfect synergy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dana Kleiman,<\/span><a href=\"https:\/\/www.bbs.unibo.it\/en\/global-mba\/mba-design-fashion-and-luxury-goods\/\" target=\"_blank\" rel=\"noopener\"><b> Global MBA Candidate in Design, Fashion, and Luxury Goods <\/b><\/a><span style=\"font-weight: 400;\">and <\/span><b>Communication Manager<\/b><span style=\"font-weight: 400;\">, shared some reflections on the visit. \u201cThe beauty of Bisazza mosaics is <\/span><b>breathtaking<\/b><span style=\"font-weight: 400;\"> \u2013 each individual tile creates a <\/span><b>kaleidoscope<\/b><span style=\"font-weight: 400;\"> of images that translates the <\/span><b>creative legacy<\/b><span style=\"font-weight: 400;\"> of brands and artists into collective works of art,\u201d Dana said. \u201cI feel incredibly fortunate to live in a time where this <\/span><b>extraordinary<\/b><span style=\"font-weight: 400;\"> and <\/span><b>innovative intersection<\/b><span style=\"font-weight: 400;\"> between art and design exists.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><b>An Internationally-Oriented Management Approach<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Another aspect that deeply impressed the students was Bisazza\u2019s <\/span><b>international approach<\/b><span style=\"font-weight: 400;\">. The company doesn\u2019t view <\/span><b>competition<\/b><span style=\"font-weight: 400;\"> as a threat but as a <\/span><b>stimulus for growth<\/b><span style=\"font-weight: 400;\">. &#8220;When a colleague of mine asked what the most <\/span><b>challenging market<\/b><span style=\"font-weight: 400;\"> was, the answer was <\/span><b>illuminating<\/b><span style=\"font-weight: 400;\">,&#8221; Dana recalled. \u201cAmerica does not have the same <\/span><b>tradition<\/b><span style=\"font-weight: 400;\"> of mosaics as we do: there, mosaics are often considered <\/span><b>decorative elements<\/b><span style=\"font-weight: 400;\"> for kitchens or pools, while in Italy, they are part of our <\/span><b>history and culture<\/b><span style=\"font-weight: 400;\">. However, this <\/span><b>lack of expectations<\/b><span style=\"font-weight: 400;\"> allows Bisazza to <\/span><b>innovate<\/b><span style=\"font-weight: 400;\"> and <\/span><b>educate<\/b><span style=\"font-weight: 400;\"> that market, creating something truly unique.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bisazza\u2019s attention to <\/span><b>quality<\/b><span style=\"font-weight: 400;\"> and <\/span><b>service<\/b><span style=\"font-weight: 400;\"> is equally distinctive. Among the participants, one of the most notable observations was the company\u2019s commitment to making <\/span><b>every detail perfect<\/b><span style=\"font-weight: 400;\">, with a final result that hides the <\/span><b>enormous work behind the scenes<\/b><span style=\"font-weight: 400;\">. &#8220;It\u2019s like watching someone run a <\/span><b>marathon<\/b><span style=\"font-weight: 400;\"> without breaking a sweat,&#8221; Dana remarked. \u201cBisazza\u2019s art comes to life <\/span><b>effortlessly<\/b><span style=\"font-weight: 400;\"> in the eyes of the customer, but the <\/span><b>dedication<\/b><span style=\"font-weight: 400;\"> and <\/span><b>effort<\/b><span style=\"font-weight: 400;\"> behind each project are immense.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><b>Strategic Collaborations That Create Value<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Among the business strategies observed during the visit, what stood out the most was the choice to <\/span><b>collaborate<\/b><span style=\"font-weight: 400;\"> with world-renowned <\/span><b>artists and designers<\/b><span style=\"font-weight: 400;\">, such as <\/span><b>Swarovski<\/b><span style=\"font-weight: 400;\"> and <\/span><b>Pucci<\/b><span style=\"font-weight: 400;\">. \u201cI believe that the strength of a <\/span><b>luxury brand<\/b><span style=\"font-weight: 400;\"> lies in its <\/span><b>legacy<\/b><span style=\"font-weight: 400;\">, and Bisazza has successfully reinforced its heritage through these <\/span><b>high-level collaborations<\/b><span style=\"font-weight: 400;\">,\u201d Dana commented. \u201cThis type of <\/span><b>partnership<\/b><span style=\"font-weight: 400;\"> not only enhances the <\/span><b>brand\u2019s perception<\/b><span style=\"font-weight: 400;\"> but also creates <\/span><b>value<\/b><span style=\"font-weight: 400;\"> for all parties involved.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><b>From Theory to Practice: The Value of Company Visits<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">For the Global MBA students of Bologna Business School, the visit to <\/span><b>Fondazione Bisazza<\/b><span style=\"font-weight: 400;\"> was a unique opportunity to experience firsthand the <\/span><b>business dynamics<\/b><span style=\"font-weight: 400;\"> of the <\/span><b>luxury world<\/b><span style=\"font-weight: 400;\">. &#8220;Reading about luxury perception in <\/span><b>textbooks<\/b><span style=\"font-weight: 400;\"> is one thing, but experiencing it firsthand is something entirely different,&#8221; Dana explained. &#8220;Thanks to this visit, we were able to better understand what it truly means to <\/span><b>create a luxury product<\/b><span style=\"font-weight: 400;\">, from its <\/span><b>conception<\/b><span style=\"font-weight: 400;\"> to its <\/span><b>realization<\/b><span style=\"font-weight: 400;\">.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Company Visit to Bisazza offered the participants an <\/span><b>engaging<\/b><span style=\"font-weight: 400;\"> and <\/span><b>educational experience<\/b><span style=\"font-weight: 400;\">, successfully bridging <\/span><b>academic theory<\/b><span style=\"font-weight: 400;\"> with <\/span><b>real-world business<\/b><span style=\"font-weight: 400;\">. In a world where <\/span><b>art<\/b><span style=\"font-weight: 400;\">, <\/span><b>design<\/b><span style=\"font-weight: 400;\">, and <\/span><b>business management<\/b><span style=\"font-weight: 400;\"> intertwine, Bisazza represents a <\/span><b>model of excellence<\/b><span style=\"font-weight: 400;\"> that continues to inspire the next generation of industry leaders.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Art merging with design, a family tradition spanning centuries, and a management vision looking towards the future.<\/p>\n","protected":false},"author":132,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[207,92],"tags":[],"rubrica":[],"class_list":["post-126634","post","type-post","status-publish","format-standard","hentry","category-news-en-2","category-news-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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