{"id":123827,"date":"2024-06-20T16:51:00","date_gmt":"2024-06-20T14:51:00","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/?p=123827"},"modified":"2024-06-20T16:51:00","modified_gmt":"2024-06-20T14:51:00","slug":"bologna-at-the-centre-of-the-world-with-the-efmd-annual-conference-2024","status":"publish","type":"post","link":"https:\/\/www.bbs.unibo.it\/en\/bologna-at-the-centre-of-the-world-with-the-efmd-annual-conference-2024\/","title":{"rendered":"Bologna at the centre of the world with the EFMD Annual Conference 2024"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Over 600 business schools worldwide, extraordinary speakers, and topics of utmost relevance: the 2024 edition of the <\/span><b>EFMD Annual Conference<\/b><span style=\"font-weight: 400;\"> captivated participants with truly memorable meetings and conferences. The event, titled &#8220;Navigating geopolitical tension, AI and fostering a human-centred future,&#8221; also marked the debut of the new Campus of <\/span><b>Bologna Business School<\/b><span style=\"font-weight: 400;\">. Along with the historic Villa Guastavillani, the new campus hosted a series of high-level interventions, including notable contributions from <\/span><b>Benedetto Vigna<\/b><span style=\"font-weight: 400;\">, CEO of <\/span><b>Ferrari<\/b><span style=\"font-weight: 400;\">, and <\/span><b>Kevin Scott<\/b><span style=\"font-weight: 400;\">, CTO of <\/span><b>Microsoft<\/b><span style=\"font-weight: 400;\">.<\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">The speakers shared with the participants new perspectives and innovative visions on how businesses can tackle future challenges, emphasizing crucial topics such as critical thinking, sustainability, and the ethical implications of artificial intelligence. During the opening session, Vigna explored the role of leadership in shaping the future of companies in a rapidly evolving world, stating that &#8220;Every <\/span><b>technology<\/b><span style=\"font-weight: 400;\"> has two sides, and it depends on how it is used. But the drive is certainly towards <\/span><b>innovation<\/b><span style=\"font-weight: 400;\">, and the competitiveness of companies relies on human capital and its originality.&#8221; Scott also delved into the potential of <\/span><b>AI<\/b><span style=\"font-weight: 400;\"> and its impact on work and society, warning against the risk of imposing too many rules prematurely, which could somehow limit &#8220;applications that can benefit people.&#8221; He added, &#8220;Transitions are happening very quickly today, and <\/span><b>AI tools<\/b><span style=\"font-weight: 400;\"> are astonishingly turning the impossible into possible.&#8221;<\/span><\/p>\n<p><b>Massimo Bergami<\/b><span style=\"font-weight: 400;\">, <\/span><b>Dean of<\/b> <b>BBS<\/b><span style=\"font-weight: 400;\">, also emphasized the importance of understanding and guiding this great acceleration: &#8220;<\/span><b>AI<\/b><span style=\"font-weight: 400;\"> has a positive impact on productivity, which could help address the consequences of demographic changes, even to maintain the quality of life.&#8221; He further added how crucial it is to put the city and the region, in addition to the School, at the centre of discussions on such important issues: &#8220;This is the ideal place to discuss how to foster the human mind in an era of <\/span><b>geopolitical, environmental, technological, and social upheavals<\/b><span style=\"font-weight: 400;\">.&#8221; Mayor Lepore and Regional Councillor for Sustainable Development Colla also spoke, highlighting Bologna&#8217;s role as a partner of <\/span><b>BBS<\/b><span style=\"font-weight: 400;\"> and the <\/span><b>Big Data Valley<\/b><span style=\"font-weight: 400;\">: &#8220;At the <\/span><b>G7<\/b><span style=\"font-weight: 400;\"> in July, we will present the arrival of the <\/span><b>UN University<\/b><span style=\"font-weight: 400;\">, the first in southern Europe, which will engage with the global south on <\/span><b>climate<\/b><span style=\"font-weight: 400;\">, drought, and poverty.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The conference concluded on June 11, following a packed schedule of workshops and engaging, interactive sessions. The topics discussed, from managing <\/span><b>geopolitical tensions<\/b><span style=\"font-weight: 400;\"> to integrating sustainability into business strategies, provided an accurate compass for directing educational projects aimed at future generations of leaders in an increasingly human and aware direction. &#8220;Collaboration is the key to a virtuous circle in the geopolitical and economic field,&#8221; stated Professor<\/span><b> Romano Prodi<\/b><span style=\"font-weight: 400;\">, president of the <\/span><b>Board of Trustees of BBS<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There was no shortage of networking moments during which participants exchanged ideas and created new synergies to build<\/span><b> a global network of knowledge<\/b><span style=\"font-weight: 400;\"> and collaborations. The vibrant atmosphere and the quality of the interventions made the <\/span><b>EFMD Annual Conference<\/b><span style=\"font-weight: 400;\"> a memorable event for all the critical actors in the world of managerial education who took part.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With <\/span><b>Bologna<\/b><span style=\"font-weight: 400;\"> at the centre of this significant moment, the city has once again demonstrated that it is a privileged place for the discussion and dissemination of innovative ideas, capable of attracting and inspiring academic and business leaders from every corner of the planet.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over 600 business schools worldwide, extraordinary speakers, and topics of utmost relevance: the 2024 edition of the EFMD Annual Conference captivated participants with truly memorable meetings and conferences. The event, titled &#8220;Navigating geopolitical tension, AI and fostering a human-centred future,&#8221; also marked the debut of the new Campus of Bologna Business School. Along with the [&hellip;]<\/p>\n","protected":false},"author":132,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[207,92],"tags":[],"rubrica":[],"class_list":["post-123827","post","type-post","status-publish","format-standard","hentry","category-news-en-2","category-news-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bologna at the centre of the world with the EFMD Annual Conference 2024 | BBS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bbs.unibo.it\/en\/bologna-at-the-centre-of-the-world-with-the-efmd-annual-conference-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bologna at the centre of the world with the EFMD Annual Conference 2024 | BBS\" \/>\n<meta property=\"og:description\" content=\"Over 600 business schools worldwide, extraordinary speakers, and topics of utmost relevance: the 2024 edition of the EFMD Annual Conference captivated participants with truly memorable meetings and conferences. 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