{"id":22919,"date":"2016-06-20T00:00:00","date_gmt":"2016-06-20T00:00:00","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/digital-challenges\/"},"modified":"2020-03-06T09:34:03","modified_gmt":"2020-03-06T09:34:03","slug":"digital-challenges","status":"publish","type":"page","link":"https:\/\/www.bbs.unibo.it\/en\/reunion2016\/digital-challenges\/","title":{"rendered":"digital challenges"},"content":{"rendered":"<style>\n.programma-reunion-2016 table {\n    background-color: #FFFFFF;\n}\n.programma-reunion-2016 table > tbody > tr > td > h3.challenge-title {\n    border-top: 1px solid #f0f0f0;\n}\n.programma-reunion-2016 .challenge-title {\n    text-align: left !important;\n    font-weight: bold;\n    padding-left: 5px !important;\n}\n.programma-reunion-2016 p strong.topic-subtitle {\n   padding-top:50px;\n}\n<\/style>\n<p style=\"color: #4a4a4a;\">On Saturday morning, July 2, from 11.00 to 12.30, there will be the Digital Challenges, a workshop about digital topics held by Alumni BBS and Directors of our Faculty.<\/p>\n<p style=\"color: #4a4a4a;\">Below the topics with the Challengers and Discussants.<\/p>\n<p style=\"color: #4a4a4a;\">To participate, please click <strong><a href=\"\/hp\/?p=28059\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a><\/strong>.<\/p>\n<div class=\"programma-reunion programma-reunion-2016\">\n<p><strong class=\"subtitle topic-subtitle\">Topic 1: Digital Transformation. New Data, New Methods, and New Skills<\/strong><\/p>\n<div align=\"center\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Data Security and identity strategy plan to protect businesses in a digital landscape<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Luca Martelli<\/strong> <span class=\"person-company\">Director Identity &amp; Security Solutions EMEA, Oracle<\/span><span class=\"person-role\">BBS Alumnus, EMBA<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Andrea Lipparini <\/strong> <span class=\"person-company\">Professor of Strategy<\/span><span class=\"person-role\">EMBA Director, BBS<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Electronic documents and Handwritten Biometric Signature<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Stefano Zanoli<\/strong> <span class=\"person-company\">E-signing Strategic and Business Developer Manager, Unimatica S.p.A<\/span><span class=\"person-role\">BBS Alumnus, EMBA<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Roberto Grandi<\/strong> <span class=\"person-company\">Professor of Communication Management<\/span><span class=\"person-role\">Master in Marketing, Communication and New Media Director, BBS<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">People and organizations in the digital era<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Marco Ciscato<\/strong> <span class=\"person-company\">Board Member at MAPS S.p.a.<\/span><span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Alessandra Zammit<\/strong> <span class=\"person-company\">Professor of Marketing<\/span><span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p><strong class=\"subtitle topic-subtitle\">Topic 2: Digital Channel and Omnichannel Experience to Drive Business Growth<\/strong><\/p>\n<div align=\"center\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">How to transform a traditional company into fintech star<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Davide Caramico<\/strong> <span class=\"person-company\">Head of Business Development Italy, Western Union<\/span><span class=\"person-role\">BBS Alumnus, EMBA<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Emanuele Bajo <\/strong> <span class=\"person-company\">Professor of Finance<\/span><span class=\"person-role\">Associate Dean, BBS<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Tackling the challenges of export of Made in Italy in the digital era<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Andrea Pia<\/strong> <span class=\"person-company\">General Manager, H-Art<\/span><span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Ludovica Leone<\/strong> <span class=\"person-company\">Professor of Strategy and Governance of Cultural Industries and Institutions<\/span><span class=\"person-role\">MBA Food and Wine Director, BBS<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Online2Store: how to generate (and measure) physical stores visits &#038; sales from online marketing activities<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Nereo Sciutto<\/strong> <span class=\"person-company\">President Webranking, BBS Faculty<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Elisa Montaguti<\/strong> <span class=\"person-company\">Professor of Marketing<\/span><span class=\"person-role\">Global MBA Director, BBS<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p><strong class=\"subtitle topic-subtitle\">Topic 3: Leading the Market through Different Forms of Digital Innovation<\/strong><\/p>\n<div align=\"center\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Getting close to customers through digital technologies in physical bank branches<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Andrea Falleni<\/strong> <span class=\"person-company\">Senior Vice President e COO Financial Services &amp; Manufacturing, Capgemini<\/span> <span class=\"person-role\">BBS Alumnus, EMBA<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Angelo Manaresi <\/strong><span class=\"person-company\">Professor of Marketing CDE Director, BBS<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Is the Internet shaping the economy as a stack of platforms providing commodities?<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Maurizio Fionda<\/strong> <span class=\"person-company\">CEO Diennea, MagNews<\/span> <span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Paola Salomoni<\/strong><span class=\"person-company\">Professor of Computer Science<\/span> <span class=\"person-role\">Vice Rector to Digital Technologies<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p><strong class=\"subtitle topic-subtitle\">Topic 4: Digital Revolution in the B2B<\/strong><\/p>\n<div align=\"center\">\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">How can companies go beyond cultural, technological and organizational limits to Digital Transformation?<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Giovanni Scardovi<\/strong> <span class=\"person-company\">General Manager Dedagroup Wiz, Dedagroup<\/span><span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Chiara Orsingher<\/strong> <span class=\"person-company\">Professor of Marketing<\/span><span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"730\">\n<h3 class=\"challenge-title\">Industry 4.0: are you ready for the future?<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Challenger<\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"subtitle\">Discussant<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"challenger\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Christian Pezzin<\/strong> <span class=\"person-company\">Chief Digital Officer, OCME Srl<\/span> <span class=\"person-role\">BBS Alumnus, MBA weekend<\/span><\/p>\n<\/td>\n<td class=\"discussant\" valign=\"top\" width=\"365\">\n<p class=\"person\"><strong>Laura Toschi<\/strong><span class=\"person-company\">Professor of Entrepreneurship and Innovation<\/span> <span class=\"person-role\">BBS Faculty<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>On Saturday morning, July 2, from 11.00 to 12.30, there will be the Digital Challenges, a workshop about digital topics held by Alumni BBS and Directors of our Faculty. Below the topics with the Challengers and Discussants. To participate, please click here. Topic 1: Digital Transformation. New Data, New Methods, and New Skills Data Security [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":22909,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-menu-destra.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-22919","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>digital challenges | BBS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bbs.unibo.it\/en\/reunion2016\/digital-challenges\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"digital challenges | BBS\" \/>\n<meta property=\"og:description\" content=\"On Saturday morning, July 2, from 11.00 to 12.30, there will be the Digital Challenges, a workshop about digital topics held by Alumni BBS and Directors of our Faculty. 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