{"id":32069,"date":"2015-01-08T00:00:00","date_gmt":"2015-01-08T00:00:00","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/"},"modified":"2020-03-06T11:33:10","modified_gmt":"2020-03-06T11:33:10","slug":"mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly","status":"publish","type":"event","link":"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/","title":{"rendered":"#MBALecture: Oscar Farinetti. From the ground up. The secrets of Eataly."},"content":{"rendered":"<p>We would like to welcome 2015 with the lecture of a great Italian entrepreneur, Oscar Farinetti, Founder and President of Eataly .<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/4I8ud4_vQN0?rel=0\" width=\"800\" height=\"450\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\n<!--more--><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Oscar Farinetti<\/strong>, born in Alba (Turin) in 1954, is considered one of the greatest Italian entrepreneurs, having managed to spread and promote the Made in Italy in the world of food and wine.<br \/>\nHe has contributed to developing the supermarket Unieuro founded by his father in 1967, later becoming a chain of supermarkets of national importance, specialized in electronics. In 1978 he became a member of the board of directors, then managing director and then president until 2003. Later on, Unieuro was sold to the public retail consumer electronics company, Dixons Retail, based in Hemel Hempstead (UK). Thanks to sales proceeds amounting to more than one billion euro, in 2004, he founded a new food distribution chain, Eataly .<\/p>\n<p>&nbsp;<\/p>\n<p>Publications<br \/>\n<em>Coccod\u00e8.<\/em>\u00a0Il marketing-pensiero di Oscar Farinetti. Firenze-Milano, Giunti, 2009.<br \/>\n<em>7 mosse x l&#8217;Italia.<\/em>\u00a0Un viaggio in barca a vela da Genova a New York con Giovanni Soldini e un po&#8217; di amici. Firenze-Milano-Torino, Giunti-Gruppo Abele, 2011.<br \/>\n<em>Lezioni di cittadinanza<\/em>. Per diventare pi\u00f9 umani. Torino, Gruppo Abele, 2012.<br \/>\n<em>Storie di coraggio<\/em>. 12 racconti con i grandi italiani del vino. Milano, Mondadori, 2013.<\/p>\n<p>&nbsp;<\/p>\n<p>RSVP: mbalectures@bbs.unibo.it \/\/ 051 2090124<\/p>\n<p>&nbsp;<\/p>\n<p>BE <strong>INSPIRED<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We would like to welcome 2015 with the lecture of a great Italian entrepreneur, Oscar Farinetti, Founder and President of Eataly .<\/p>\n","protected":false},"author":2,"template":"","class_list":["post-32069","event","type-event","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Oscar Farinetti, The Secrets of Eataly, Video | BBS<\/title>\n<meta name=\"description\" content=\"Watch the video of the lecture held at Bologna usiness School by Oscar Farinetti, Founder and President of Eataly\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Oscar Farinetti, The Secrets of Eataly, Video | BBS\" \/>\n<meta property=\"og:description\" content=\"Watch the video of the lecture held at Bologna usiness School by Oscar Farinetti, Founder and President of Eataly\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/\" \/>\n<meta property=\"og:site_name\" content=\"BBS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BolognaBusinessSchool\/\" \/>\n<meta property=\"article:modified_time\" content=\"2020-03-06T11:33:10+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/\",\"url\":\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/\",\"name\":\"Oscar Farinetti, The Secrets of Eataly, Video | BBS\",\"isPartOf\":{\"@id\":\"https:\/\/www.bbs.unibo.it\/en\/#website\"},\"datePublished\":\"2015-01-08T00:00:00+00:00\",\"dateModified\":\"2020-03-06T11:33:10+00:00\",\"description\":\"Watch the video of the lecture held at Bologna usiness School by Oscar Farinetti, Founder and President of Eataly\",\"breadcrumb\":{\"@id\":\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.bbs.unibo.it\/en\/event\/mbalecture-oscar-farinetti-costruzione-progetto-i-segreti-eataly\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.bbs.unibo.it\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Eventi\",\"item\":\"https:\/\/www.bbs.unibo.it\/en\/event\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"#MBALecture: Oscar Farinetti. 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