{"id":137108,"date":"2025-05-12T12:31:38","date_gmt":"2025-05-12T10:31:38","guid":{"rendered":"https:\/\/www.bbs.unibo.it\/?post_type=event&#038;p=137108"},"modified":"2025-05-12T12:31:38","modified_gmt":"2025-05-12T10:31:38","slug":"beyond-the-hype-gen-ai-and-new-avenues-for-user-generated-contents-the-case-of-action-figures","status":"publish","type":"event","link":"https:\/\/www.bbs.unibo.it\/en\/event\/beyond-the-hype-gen-ai-and-new-avenues-for-user-generated-contents-the-case-of-action-figures\/","title":{"rendered":"Beyond the Hype. Gen-AI and New Avenues for User-Generated Contents: the Case of Action Figures"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\">On <strong>Monday<\/strong>, <strong>June 23<\/strong>, at<strong> 5 p.m.<\/strong>, we look forward to seeing you at the online event dedicated to Generative Artificial Intelligence and how it transforms content creation.<\/p>\n<p>Generative AI is not just a fleeting trend; it\u2019s changing how we create, share, and experience content. In this webinar, Andrea De Marco, CIO of BitBang, and Sergio Amati, General Manager of IAB Italy, will take you inside the world of GenAI, focusing on a trending topic: action figures.<\/p>\n<p>You will discover:<\/p>\n<ul>\n<li>How users are becoming co-creators thanks to AI<\/li>\n<li>Learn to make content (and characters!) more realistic through customization.<\/li>\n<li>How brands and communities are rewriting the rules of storytelling<\/li>\n<\/ul>\n<p>If you\u2019re interested in digital creativity, user-generated content, and the future of entertainment, this is the place for you!<\/p>\n<p>Moderator:<\/p>\n<p><strong>Gabriele Pizzi<\/strong> | Director of Master in Marketing Management, Bologna Business School<\/p>\n<p>The event\u2019s language will be English.<\/p>\n<p>To attend, please fill out the registration form.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Monday, June 23, at 5 p.m., we look forward to seeing you at the online event dedicated to Generative Artificial Intelligence and how it transforms content creation. Generative AI is not just a fleeting trend; it\u2019s changing how we create, share, and experience content. In this webinar, Andrea De Marco, CIO of BitBang, and [&hellip;]<\/p>\n","protected":false},"author":8,"template":"","class_list":["post-137108","event","type-event","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beyond the Hype. 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