{"version":"1.0","provider_name":"BBS","provider_url":"https:\/\/www.bbs.unibo.it\/en\/","author_name":"Elisa Lorenzi","author_url":"https:\/\/www.bbs.unibo.it\/en\/author\/lorenzibbs\/","title":"AI and Marketing | BBS","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Vil2WMTKcO\"><a href=\"https:\/\/www.bbs.unibo.it\/en\/open-program\/ai-and-marketing\/\">AI and Marketing<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.bbs.unibo.it\/en\/open-program\/ai-and-marketing\/embed\/#?secret=Vil2WMTKcO\" width=\"600\" height=\"338\" title=\"&#8220;AI and Marketing&#8221; &#8212; BBS\" data-secret=\"Vil2WMTKcO\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.bbs.unibo.it\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"WHY THIS PROGRAM AT BBS: For you: understand the strategic implications of AI for marketing discover how Generative AI is transforming branding, communication and customer analytics gain practical AI tools applied to real cases learn to evaluate AI investment and adoption strategies understand the ethical and governance implications of AI For your company: identify the [&hellip;]","thumbnail_url":"https:\/\/www.bbs.unibo.it\/wp-content\/uploads\/2021\/10\/equis.png","thumbnail_width":189,"thumbnail_height":90}